For a new book I’m writing on using Facebook for small business marketing, I’m looking for specific anecdotes from small business owners on how the social network is serving their business needs.   

How exactly are you using the site to build your business? 

Ideally, I’d like responses to follow this format:  Challenge (what was the specific challenge you faced that caused you to turn to Facebook); Action (what specific action did you take on Facebook to address that challenge): Results (what were the results of the action taken). 

Do you promote your business on your personal profile?  Do you have a page for your business?  Also let me know how much time you spend on Facebook promoting your business.

Please include your name, business name, location, phone, email and Facebook URL.   NO ATTACHMENTS, please!   Send replies to facebook@toryjohnson.com.